antique elephant cigarette dispenser Cast Iron sold at auction on 15th February Vintage Elephant Cigarette Print. Art

"We need to see a stronger regulatory framework that realises any public health benefit they may have, but addresses significant concerns from medical professionals around the inconsistent quality of e-cigarettes, the way they are marketed, and whether they are completely safe and efficient as a way to reduce tobacco harm." A spokesman for the Welsh Government, which aims to restrict e-cigs in line with cigarettes, said: "We are concerned the use of e-cigarettes may renormalise smoking, especially for a generation who have grown up in a largely smoke-free society

This risk of renormalizing smoking is all the greater among younger generations, who are more sensitive to environmental issues

Its a seed that we are bringing to fruition

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